Designing Your Passive or Active Hybrid Event

When it comes to hybrid events, there is no one size that fits all. Your hybrid event which brings together on site and on line delegates will be just as unique as any other event you have planned.

The question that needs answering is “What are you seeking to achieve”? Having answered that, you can then begin to construct your hybrid event.

In my opinion, there are hybrid events that vary on an activity scale that ranges from very passive to very active. A passive hybrid event is one in which the on line attendees don’t do much more than send in a few questions via twitter or via a Question facility. In effect these on line attendees are really doing little more than viewing.

At the other end of the scale we have the very active hybrid event where this is a multitude of activity going on with the on line attendees. Maybe they can be seen and heard by everyone. Possibly, they will lead the whole hybrid event at some point(s) in the programme.

Having decided to what degree your hybrid event is on the passive to active scale, now comes the business of what you want your delegates to do both on site and on line. What do you want them to go away with at the end of your event? This will then naturally lead you to being able to create the programme.

There is little point in creating a very active hybrid event unless the objectives will be met. Yes, you can create a lot of activity and noise but if it doesn’t lead to further benefits for everyone well maybe then you could have settled for a more passive approach. There is after all, no one size that fits all.

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Hybrid Event Centre